PlayStation 5 sales are soaring, but the console still struggles to reach saturation in the United States. To encourage gamers to upgrade, Sony has rolled out a new incentive: a free first-party game. The ‘Upgrader Program’ will give players the opportunity to redeem one of a selection of 12 games when they activate their new consoles before October 20.
New PS5 owners can claim their free game by visiting the PlayStation Store on their device and clicking on a promotional banner that features the offer. Afterwards, they will be directed to the list of eligible games that includes both Marvel’s Spider-Man: Miles Morales and Marvel’s Spider-Man: Remastered, along with God of War Ragnarok, Horizon Zero Dawn: Director’s Cut, and the recently released Death Stranding: Director’s Cut.
The game that new users choose to download will be available as a digital download on the console’s home screen, allowing them to start playing immediately. The promotion is limited to one game per user, and it will only be available until the offer ends on October 20, so new PS5 owners need to act fast if they want to take advantage of this enticing incentive.
Sony’s decision to roll out this new promotion may be related to the recent spike in PlayStation 5 sales. The latest quarterly earnings report by the company shows that the console has now hit over 25 million units sold worldwide, with most of that growth occurring in Europe. Aside from the fact that PlayStation 5 is a much more powerful gaming machine than its predecessor, it also offers exclusive games that aren’t available on any other platform. These factors have combined to make the console a top seller, even if it continues to struggle with supply issues in some areas.
While the PS5’s shortages have largely been resolved, it will be interesting to see whether this offer can nudge gamers into upgrading from their older consoles before the window closes in October. Thankfully, the games included in the offering will give many newcomers an excellent idea of what to expect from Sony’s most premium console to date.
The offer is limited to new PS5 owners based in the United States, and it will only be valid until October 20. In order to claim their free game, gamers must purchase and activate their console before that date and visit the PlayStation Store on their device. Then, they must select a game from the available options and click on the “Redeem” button to initiate the download process.
Those who are interested in taking part in the PlayStation 5’s Upgrader Program can find more details by visiting Sony’s official website. The company’s FAQ page offers additional information, including the specific games that are eligible for this promotion and how to download them. The FAQ page also highlights a few important terms and conditions that all participants should keep in mind. These include the requirement that the free game must be redeemed within 30 days of activating the console, and the fact that this offer is non-transferable.